Good Things Come…

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The time is drawing near to invite you to Endever’s new home base.

We at Endever Publishing Studios have been extremely busy hiring new help, building a website, accepting new authors, producing new books, and even creating apparel!

So far we’ve released two books, one about a sexy, sassy Angel of Death who roams the hallways of a hospital seeking out her next souls to take, and the other is about a girl who falls in love with a boy just a little too late.

Our next book will be released early spring, set in the mysterious and enchanting Cony Island.

Endever Publishing also has plans to begin a podcast and bring you more videos of your favorite authors and books, so keep checking back for more up-to-date information and be sure to follow Endever on Facebook by clicking here.

Endever Publishing Studios: Bring you books so vivid, you’ll think you’re in the movies.

#PixarInspired

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How to Merge Creativity in a Professional Environment

People often ask me what one book I’ve read the most. Here’s my answer. It’s not a work of fiction.
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Creativity, Inc. is a book for businesspeople, managers, supervisors, artists, writers, and creative-types of every kind.

It is written by Ed Catmull, the president and cofounder of one of the most fastest-growing and successful companies on the planet.

If I were to start picking out highlights from this book to share with you, I might as well just copy the whole thing word for word in this post, and I don’t think WordPress would give me that much space to write.

As you journey through this insightful book, you’ll come to realize Catmull has reimagined the way business is run.

This isn’t our grandfather’s suit-and-tie world anymore. This is a world where leaders and organizers need to be open to good ideas coming from anywhere.

If you’re more of the creative persuasion, whether you write or draw or sing and dance, this book is equally for you as well. You will be inspired by the grueling and relentless process of storytelling and how to persevere and hone your craft. If you draw, you’ll learn new ways to gain inspiration and even look at the world a little differently.

And if you’re just a Pixar buff, you’ll find loads and loads of fun facts and information about Pixar you can’t find anywhere else.

Don’t think about it. Just get this book. I honestly don’t care who you are or what you do, it will most definitely pertain to you in some way or another.

An Update on Endever Publishing Studios

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It’s been almost a year since Endever Publishing was born. And what a year it’s been.

We have a full house of authors we’ve signed on to publish their books with us in multiple genres from young readers to teen fiction to speculative fiction to horror/thrillers.

Last year we published our first two books and we’re gearing up to publish our third with a tentative release date of March 30.

I am proud to say that in a year, through all the unexpected twists and turns, we are remaining true to our core values of publishing innovative works by aspiring authors. Our books continue their legacy of featuring a short story by another in-house author, and we are tightening up our methodology of producing books through collaboration.

I’m proud to announce that we will be launching a website, a home-base, in March, which we are working very hard on. Our hope is that it proves to be enlightening, entertaining, and informative for both authors and readers alike.

In case you haven’t heard about us yet, here are the two books we have published:

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Both are available on Amazon (links below). A Deathly Compromise is available in both ebook and paperback version. These Great Affects will be available in paperback soon, but it’s ready for those of you who prefer ebooks.

So keep a lookout for more Endever news as we continue to plow forward into a great and exciting new year full of endless potential and possibilities that stretch into forever.

Check out A Deathly Compromise

and These Great Affects

Why Stories Matter

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As we grow older we lose interest in stories and prefer cold, hard facts. To a degree facts are necessary.

But it’s when we lose sight of the importance of Story that it becomes an issue.

To lose interest in stories is to lose touch with humanity. Let me explain.

Stories, whether they’re true or not, are used as one of the most powerful tools to extract emotion. And emotion is what drives not only ideas, but movement.

Fishermen are driven to catch larger fish because they’ve heard of others who have caught large fish. They heard a story.

Humanitarians are moved to go across seas to feed and care for orphans because they saw a video of starving kids. They saw a story.

My kids go to sleep because we read them stories.

Stories, since the beginning of time (think papyrus and cave drawings) have aided in informing us, teaching us, moving us, and challenging us. Stories are the gears that churn ideas into movement.

Now, to be clear, not every story is a necessity. If we’re honest, we could have done without Dumb and Dumber, as hilarious as that movie is, but it doesn’t really do much to enhance our lives.

But think about how stories can be helpful. Think of the stories that have helped you in your own life. A few come to mind for me both in movie and book form:

The Bottom of the 33rd by Dan Barry is a literary example of how the right person can take possibly the world’s dullest subject and make it invigorating, exciting, and entertaining. This is one of my all time favorite books.

Cinderella Man is a movie that demonstrates that even in the face of something as harrowing as the Great Depression, we can overcome many things by using our natural-born talents and a butt-load of tenacity.

Toy Story proves that being the first doesn’t mean it has to be experimental. This movie broke new ground and still lives on today as one of the greatest movies ever made (if you’re not counting the sequels).

Did these stories change my life? I wouldn’t say that exactly, but they did help shape the way I think and view myself and the world. Therefore, I persevere, I fight, I explore, and I strive for greatness. Every time.

What are some stories that have shaped you and your life? Share below how you think Story can be an effective tool to better the world we live in.

How Your Personal Hygiene Can Help You Finish Writing Your Book

So you’re a writer. Or you try to be, anyway. With kids and doctor appointments and work and school and your spouse’s psychological mommy-issues, you’re lucky if you can manage to write one paragraph in any given day.

But suppose one day the heavens opened up, the school’s not calling you to pick your kids up, it’s slow at work, and it’s just you and your pen and your paper.

NOW you can write!

But the clock is ticking. Tick-tock, tick-tock.

Your pen touches the paper and… You’re stuck! You’re so ecstatic by the calm in the storm that you don’t know what to write.

The last time you visited your book-to-be, you had your protagonist dangling off the edge of a cliff by his teeth. His wife was in one hand, his X-Box console in the other. Whom does he sacrifice? Whom will he save! What’s going to happen!!!

Ding! “Time’s up,” says Alex Trebek in the form of your boss checking in on you or a customer demanding your attention (or your spouse texting you with another problem about how his parents didn’t support him enough when he wanted to be an American All-Star).

Those glorious minutes you had all to yourself vanish like a mist as though they were never there, and your paper is still an empty canvas.

Take my advice. Think ahead. Prepare for those brief moments. One of my favorite times of the day is when I get to shower. That’s when I disappear mentally into my book. I analyze what I’ve already written, I dissect my characters, but most of all, I plan ahead.

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He’s hanging there by his teeth, I think. He’s got his wife and his X-Box. His wife nags him, but his X-Box brings him unlimited, albeit meaningless joy. But his wife gives him kids. Does he even like his kids? But his X-Box makes him late to work, which he hates. … Hmmm… nagging wife, meaningless video games, kids that annoy him (and quite frankly isn’t even sure are his), a terrible job… THAT’S IT! He opens his mouth and screams!! Now they’re all dead! 

Then I refine and refine that scene and by the time I get those glorious undisturbed moments back five new-moons later, I don’t have to worry about that time being wasted because I already know what the next scene is going to be about and how to resolve it.

It’s kind of like, I hate that I can’t take my phone into the shower with me and watch Netflix, but at least I can play my own movie in my mind while I wash up.

So there it is. Take advantage of yourself in the shower, and you’ll be surprised what goodies you’ll pop out!

Poll: How Can We Please You?

As you know my publishing company Endever has just released two books in ebook form. One, a teen romance novel about a girl who falls in love with a guy after he dies. (You can check it out here.) The other, a mainstream novel about the Angel of Death, named Dee, who’s got an attitude and a playlist to match, always on the lookout for the next victim of an accident or crime to take into the great beyond. (You can check that one out here.)

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They’re both up on Amazon. I want to thank each of you who has bought our books and hope that you will write an review of them and pass them along to your friends and family. But to those who have not purchased your own copies, I’d like to politely ask why. I’m not mad. I’m just curious.

As the owner of Endever, I sincerely want to know what will catch your attention. What will it take to get your support, for you to purchase our books? I’ve created a poll for you to participate in if you would like to provide feedback.

I provide feedback to my employers all the time and they kind of get annoyed by me. I’m not that employer. I genuinely want to know how to grab your attention. So if you have not purchased our books from Amazon yet, please tell me below, either utilizing the poll tool or via a comment in the comments section.

Books for Just $3!

I hope everyone had an awesome Thanksgiving and is loving the hustle and bustle of Black Friday. I wanted to drop a little tip. If you happen to be on Amazon, stop by and pick up my book These Great Affects, and another incredible indie book, A Deathly Compromise by Coral Rivera. Both are just $3 instead of $10 this weekend. Here are the links:

These Great Affects by Andrew Toy – The story of a fifteen-year-old girl who meets a guy and fall in love with him just a little too late. Like, after-he’s-dead-too-late. Click here to check out more!

A Deathly Compromise by Coral Rivera – Dee is the queen of the underworld incarnated into the form of a young woman who has taken up residence in a Portland hospital. With a killer attitude and a playlist to match, she spirits away the souls of the dying for their journey to the great beyond. Click here to read more about it and purchase it!

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